Target Audience

This activity is specifically designed for healthcare professionals and AMR stewards.

Learning Objectives

At the end of the case, learners should be able to:

  • Identify and distinguish misinformation and disinformation

  • Design culturally relevant AMR communication strategies

  • Apply effective communication skills grounded in empathy, trust, and community engagement

Case 3 Outline

(Approximately 60 minutes to complete the case)

  • AMR and the Role of Communication

  • Understanding and Combating Disinformation and Misinformation

  • AMR Messaging by Health Professionals

  • The Power of Storytelling in AMR Education

  • One Health and Community Health Workers

  • Engaging Community Structures

  • AMR and Social Media

Case Director

Dr. Luchuo Engelbert Bain, MD, MPH, MSc (Bioethics), MBA (Strategic HRM), PhD (Transdisciplinary Solutions in Global Health)

Learn more!

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